How Much Is Your Business Worth If You Sold It Today?

Most business owners have no idea what their company is worth.
They know what they earn. They know what they built.
But they don’t know what a buyer would pay for it — right now.

Let’s fix that.

Why Valuation Matters (Even If You’re Not Selling Yet)

Knowing your business’s value can change everything:

• You make smarter decisions

• You prepare for future exits

• You negotiate better with partners or investors

• You get peace of mind

And if you’re thinking of selling within the next 2 years, it’s essential to start the valuation process now.

Get help valuing your business

How Buyers Typically Value a Business

Business buyers look at three main things:

1. Cash Flow (SDE or EBITDA)

This is what the business actually puts in the owner’s pocket.
More cash flow = higher value.

2. Industry Multiples

Each industry has a range — for example, a service business may sell for 2–3x SDE, while SaaS could sell for 5–7x.

3. Risk & Transferability

Can the business survive without you?
Is it well-documented? Are the customers loyal?
Low-risk, well-documented businesses always sell for more.

A Quick Example:

Let’s say your business earns:

• $500,000 in revenue

• $150,000 in seller’s discretionary earnings (SDE)

And it’s in a solid industry with low owner involvement.
You could potentially sell it for:

2.5x SDE = $375,000

But if it’s highly automated, has recurring revenue, or comes with assets (like trucks, equipment, or staff), it might sell for even more.

What Increases Your Business Value?

 Clean financials
 Systems in place
 Trained team
 Repeat customers
 Owner not involved in day-to-day
 Strong branding and digital presence

If you’re missing some of these, don’t worry.
That’s what we help with at BizBroker+.

Learn how to sell like a pro

Want a Real Valuation?

We help business owners understand what their business is really worth.
Not a guess. Not a “back of the napkin” number. A real-world, market-based valuation based on current buyers.

 It starts with a short discovery call.

Get started here
 Or go straight to our valuation support page

You might be sitting on more than you think.